Your company, in The Career Ladder
The Career Ladder publishes sponsored and authored articles from companies with something useful to tell its readers. Every piece is reviewed by our editors before it runs, and advertising is declined.
Placements are booked through Dayside Media at dayside.media.
What we cover
Progression as it actually works: levels and the evidence behind them, sideways moves, promotion cases, and what to do when the ladder above you is full.
Progression is covered as a process with evidence rather than advice about attitude. A promotion case is shown as the document it actually is, and a level is described by what the company measured, not by what the ladder page claims.
It reaches both halves of the transaction at once — the people managing their own careers and the managers deciding them — which is unusual, and useful if you sell training, assessment, hiring tools, or anything a company buys on behalf of its staff.
A placement here is read twice over: once by the person trying to move, and once by the manager or HR lead deciding whether they can. Articles are built around the artefact — the case, the evidence, the conversation — so a product that helps produce one gets shown doing its job rather than described. The questions recur on a cycle, which keeps the page arriving from search at every review season rather than only in the week it runs. And it arrives from both directions at once, which is unusual for anything sold into learning and development.
Questions that bring readers here
- how do I move into a new industry
- what does a good engineering CV look like now
- how are salaries moving in our field
- is a management track worth it
- how to negotiate an offer properly
- what do hiring managers actually screen for
Sections of The Career Ladder
- Evidence
- Building the case a promotion decision needs.
- Levels
- What each rung expects, and who decides.
- Moves
- Sideways steps, new teams, and leaving well.
- Pay
- What each step is worth, and how to ask for it.
The two ways to publish here
Both are written for The Career Ladder's readers, reviewed by its editors before they run, and stay on thecareerladderweekly.com permanently. The difference is how the page is labelled.
Sponsored
- Carries a sponsored label, at the top of the page
- Declined and refunded if it reads as advertising
Authored
- No paid label: it runs as editorial, in the section that fits
- Held to the same bar as the desk’s own work, or it does not run
What a placement gets you
A page that stays
2 indexed pages on thecareerladderweekly.com — one per language, each a permanent URL in the archive and the feed.
In the section that fits
Your article runs in Evidence, Levels, Moves or Pay, beside the newsroom’s own work on the same subject and in the same format.
Reviewed before it runs
The Career Ladder editors check the claims and decline anything that reads as advertising — refunded in full. That review is what makes a placement here worth citing.
Get your company into The Career Ladder
Placements are booked through Dayside Media at dayside.media.